Reader,
In 2019, I was living out of my car + via housesits across the US.
No rent, used car fully paid for and not (yet) surprising me with repairs.
Life was pretty simple!
I was in San Jose when I came across a FB ad for the Comprehensive Copywriting Academy (aka the CCA) ...
and even though I had sworn off marketing after my 3-year stint at the ad agency... I was craving a bit of stability again.
So I enrolled!
And I learned more about copywriting in the month it took me to finish that course than I ever had on the job... and had even secured my first freelance client.
And now here we are, 7 whole years later... working with clients I adore and teaching my own launch copy cohorts. π€―
The dream, truly.
So today, I'm ridiculously excited to introduce you to the founder of the CCA, the person I have learned the most about copywriting from, Nicki Krawczyk!
I honestly can't believe we made it to season 5 before tackling the word "copy" ...but we've finally done it, Reader!
Tune in here! π
βCopy is Poetry with a Purpose (with Nicki Krawczyk)β
From our shownotes:
"Nicki and Nicole explore Copy's many meanings, from its older roots in reproduction and news to its modern role in marketing and persuasion.
Together, they trace how the word evolved across centuries, why it still causes confusion, and how it connects to ideas like abundance, power, and creative strategy.
So, let's order some hors d'oeuvres for the table, pick a fight with our favorite AI model, and get ready to learn the best-kept secret in writing as we define copy."
xo,
Nicole
P.S.
A request!
If you have a moment to listen to this or other episodes, could you take a moment to drop a review?
This podcast, and getting to deep dive into the past lives of the words I work with every day, has been one of the greatest joys of running Copy Poetics .... and we have plans for growth!!
Your reviews will play a huge role in making that growth happen. :)
βApple Podcastsβ
βSpotifyβ
βOr pick your fave platform!
Thanks a bunch! β€οΈ